Healthcare Analytics: Those engaged in marketing are often familiar with the “4 Ps”—product, price, placement and promotion. However, building a successful foundation for strategic alignment and growth requires outreach teams…

Healthcare Analytics: Many leaders would fail to argue that there is no value in data; a multitude would more likely argue data as 1 of the most valuable assets to…

Healthcare Analytics: The role of a physician liaison is no easy task. Not only are physician liaisons required to be great listeners, but they must also be strategic in their…

Healthcare Analytics: The Story Have you ever sat through a long-winded slide presentation full of graphs, pie charts and other widgets, only to forget everything at the conclusion? Sure, you…

Healthcare Analytics: Access to physician market share data is quickly becoming less a commodity and more an essential component of a physician relations program. Dr. David Zirkle, an expert in…

Healthcare Analytics: When it comes to healthcare analytics, there are many data sources, including: internal medical records, external claims data, prescription data, population and disease statistics, contact management systems and…

Healthcare Analytics: What’s been common practice in the financial and retail sector for years is finally making its way into the healthcare system. “Big data” is making waves as it…

Healthcare Analytics: Throughout the coronavirus pandemic, a number of our users were either restricted from visiting their assigned practices or needed to find scalable ways of informing and connecting…

1 2 3 Last